New Book Claims Sarah Ferguson Nearly Partnered With Jeffrey Epstein on Her Biggest Passion Project
The former Duchess once came close to entering a formal business partnership with the late financier for Mother’s Army.
Sarah Ferguson’s past ties to Jeffrey Epstein are once again making headlines, as royal biographer Andrew Lownie shared fresh excerpts from the updated edition of his book, Entitled: The Rise and Fall of the House of York. On his Substack, Lownie claimed that the former Duchess once came close to entering a formal business partnership with the late financier, Jeffrey Epstein, on her passion project Mother's Army. It was meant to be a brand with an aim to assist families and young people. The news has come alongside constant backlash surrounding Andrew Mountbatten-Windsor’s most controversial business connections and financial dealings over the years.
Lownie wrote that in 2009, Ferguson attempted to launch the Mothers’ Army initiative with Epstein. She did so by acquiring a 51 percent stake in the company. The disgraced financier reportedly described the venture as a brand that stood for “integrity, consciousness, morals, etc.” Under the proposed arrangement at the time, Ferguson was set to receive a $250,000 salary. However, the partnership deal allegedly fell through before it could solidify, after Epstein requested that she sign a letter publicly supporting him. Though the project never materialized, the revelation has led to resurfaced questions that dominate headlines about how closely Epstein had embedded himself in royal-adjacent business circles during that period.
The excerpt also mentioned an eyebrow-raising financial arrangement with Ferguson many years later. In November 2025, it came to focus that Andrew Mountbatten-Windsor had arranged a private Buckingham Palace tour in June 2019 for businessman Jay Bloom and Michael Evers. These executives were linked to a cryptocurrency mining company called Pegasus. According to Lownie, Pegasus promised Ferguson £1.4 million (approx. $1.8 million) to act as a brand ambassador for a Bitcoin mining operation based all the way in the US, specifically in the Arizona desert. Her contract reportedly included first-class travel, five-star accommodations, and the services of a professional hairdresser and makeup artist for up to as many as four promotional appearances.
Photographs from the launch event painted an extravagantly flashy image for a royal associate. Ferguson reportedly arrived in a black-and-gold helicopter. She even posed with a gold-colored shovel and construction helmet. She did so while armed guards carrying AR-15 rifles stood nearby. Yet despite ambitious plans for 16,000 solar-powered generators, only 615 were reportedly acquired, and the company mined just $33,779 in cryptocurrency. Investors later launched legal action in April 2021 and claimed that millions of dollars were unaccounted for, with a tribunal eventually awarding them $4.1 million.
As the controversy deepened, another mysterious name surfaced, Alphabet Capital, a British company allegedly tied to the payments made to Mountbatten-Windsor, Ferguson, and Princess Eugenie in December 2019. Lownie noted that the company’s owner, Adrian Gleave, had reportedly paid the trio more than £1 million (approx. $1.34 million). Those payments later emerged during the Selman Turk High Court case. Jay Bloom reportedly claimed he had “never heard” of Alphabet Capital or Gleave and insisted there was “no connection” between the company and Pegasus.
Later on, neither Mountbatten-Windsor nor Ferguson responded to the BBC’s detailed questions regarding their involvement with Bloom or whether Ferguson intended to repay money linked to the failed cryptocurrency venture. With the former already facing renewed scrutiny over his association with Epstein, Lownie’s latest revelations have only added another dimension to the royal family’s long-running controversies surrounding money, influence, and questionable connections.